This is the stage where planning turns into execution.

Once you start buying machines, you’re no longer making “hopeful” ideas, you’re committing capital, locking in operating systems, and defining how your business will function day to day.

Machines aren’t just equipment. They determine your service rythm, your payment options, your repair workload, and how easily you can scale without friction.

The goal here isn’t to buy the “best” machines on the market.
It’s to choose machines that align with your current constraints, cash flow model, and ability to operate consistently.

I focused on standardization over variety, card compatibility over nostalgia, and reliability over novelty. Every machine was evaluated using the same baseline criteria so that decisions stayed repeatable and scalable.

Once this system was in place, machine selection stopped being a guessing game and became a process. That process is what allowed growth without chaos.

Purchasing Machines — Where Strategy Meets Execution

Purchasing Machines is where most people think the business starts.

In reality, it’s where mistakes get expensive.

Machines are not just equipment. They lock you into:

  • A servicing rhythm

  • A payment ecosystem

  • A repair strategy

  • A capital recovery timeline

This is what I call Phase 3 and the goal isn’t to buy the “best” machine.
It’s to buy the right machine for your current operating constraints.

This is how I approached it.

Machine Categories (The Only Two That Matter Early)

At a high level, vending machines fall into two primary categories. Everything else is a variation of these.

Traditional Vending Machines

These are the backbone of most vending routes and where I started.

I selected Crane 472D for my first machines, then added Wittern Evoke as I scaled.

Traditional machines are typically broken into:

  • Snack Machines

  • Drink Machines

  • Combo Machines

I only selected combo machines early on.

Why?

  • Lower upfront cost than separate snack + drink units

  • Faster deployment

  • Simpler inventory management

  • Easier scaling when capital is limited

  • Great overall look

I still haven’t diversified into snack-only or drink-only machines, and it has worked extremely well for my growth so far.

Smart Coolers

Smart coolers are a different operating model entirely.

I selected Haha as my entry point, though there are many viable options depending on location and budget.

Key characteristics:

  • Card-only systems

  • Remote monitoring via app or VMS

  • Higher sales conversions

  • Anything fits inside

Smart coolers shine in:

  • High-trust environments

  • Controlled access locations

  • Places where variety and freshness matter more than volume

They are not a replacement for traditional vending, they’re a different tool. Different locations require different tools, prepare accordingly.

Machine Evaluation Criteria (My Baseline Requirements)

Before buying any machine, I evaluated it against the same baseline criteria.

If it failed one of these, I disqualified it no exceptions.

1. Machine Cost

I focused on payback period, not sticker price.

The question wasn’t:

Is this cheap?

It was:

How long does this take to pay itself off conservatively?

2. Capacity

Capacity matters for:

  • Service frequency

  • Inventory cash tied up

  • Missed sales due to empty slots where bestsellers should be

More capacity isn’t always better, but too little is a growth killer. It will demand more time of you or your employees which will impede profit and growth.

3. Payment Method Compatibility

Card capability was a non-negotiable requirement.

Some older traditional machines are not card compatible unless you:

  • Upgrade the control board (Approximately $1k)

  • Replace additional components (Adds on to cost)

I intentionally disqualified these machines.

If a machine couldn’t support card payments, it didn’t fit my system.

4. Reliability History

I looked at:

  • Known failure points

  • Operator reviews

  • Common repair issues

A more expensive machine with a strong reliability history beat a cheaper machine with recurring problems.

5. Support & Parts Availability

I asked:

  • Does the manufacturer offer direct support?

  • Are replacement parts readily available?

  • Is documentation easy to find?

Downtime is more expensive than most people realize. With one of my locations making $300-500 a day, having a machine down is $1500-2500 a week I’m losing.

6. Age

Older machines aren’t bad but they come with tradeoffs:

  • Higher maintenance risk

  • Potential compatibility issues

  • More frequent repairs

I balanced age against reliability and cost. Older machines were not part of my initial build-out but have entered into my selection after I was established. Same models but used.

7. Repairability

I prioritized machines I could:

  • Diagnose myself

  • Perform basic repairs on

  • Learn quickly without a technician

Calling a tech for every issue kills margins early.

Payment Processors (There Is No “Best” One)

Payment processing is one of the most opinionated parts of vending. For good reason.

Everyone’s experience is different.

Here are the main players I evaluated:

  • CPI (paired with VendSoft for VMS — this worked extremely well for me)

  • Cantaloupe

  • Nayax

  • Endeavor Payments

Each has:

  • Strengths

  • Weaknesses

  • Fans and critics

The “best” processor depends on:

  • Location type (loyalty support requirements)

  • Support expectations

  • Your tolerance for troubleshooting

I focused on stability and visibility, not hype.

Phase 3 Operator Mindset (The Throughline)

Phase 3 is about standardization.

I wasn’t trying to test everything.
I was trying to:

  • Reduce variables

  • Repeat what worked

  • Build a system I could scale

Machines weren’t an emotional purchase.
They were infrastructure.

Once Phase 3 was dialed in, scaling stopped being chaotic and started becoming predictable.

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